NY Blueprint: "Jumbotron Brings High Holidays to Times Square"

Starting September 18, anyone who looks up to the marquees and flashing lights of Times Square will be faced with life’s big questions. Interspersed with the car commercials and women’s lingerie ads, 10Q’s annual question and reflection campaign will be displayed on PR Newswire’s giant electronic billboard, asking passersby a question a day for 10 days.

Questions range from, “Is there something you wish you had done differently this past year?” to “What global event most affected you last year, and why?” This interactive digital installation, a companion to the 10Q website (www.DoYou10Q.com), is designed to make viewers contemplate some of life’s most important questions.

New York Blueprint: “Jumbotron Brings High Holidays to Times Square” 

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