Archive for September, 2010

KQED, Sept. 17, 2010

Wednesday, September 22nd, 2010

Jewish Organization Marks Yom Kippur With Billboards
San Francisco’s Jewish Community Federation is marking the solemn, high holiday of Yom Kippur with billboards. The “Ten-Q” project uses truck-mounted signs with questions like, “what is a fear you have, and how has it limited you??

The New York Jewish Week

Friday, September 17th, 2010

Going Digital for Repentance

Robin Chotzinoff reflects in the August/September 2010 issue of Hadassah Magazine about how she observed the Aseret Yemei Teshuvah (the ten days of repentance) last year by answering a series of e-mail questions from 10Q. Ben Greeman, who launched the project in 2008 explains that “we tried to let people tap back into tradition, but without feeling like they have to pass an entrance exam.”

Check out the full article here

Las Vegas City Life

Friday, September 17th, 2010

Big screens, big questions

A religious holiday brings reflection to the Strip

The kind of self-reflection usually happening at Fashion Show Mall involves gazing into plate glass windows, fixing hair and adjusting clothes. It’s a commercial space, not a place for contemplation — with wraparound storefronts, mobile kiosks and an endless loop of commercials on the giant screens overhead.

But for 10 days in September, an experiment is bringing spiritual questions to the four video screens above the outdoor concourse.

Read the full article here


Friday, September 10th, 2010

The New York Times asks why classical music isn’t part of the Jewish religious tradition (despite contributing so many luminaries to the genre).

Plus, technophile soul-seekers wishing to engage in the ancient tradition of self- and spiritual reflection between the Jewish high holidays now get a convenient, digital venue, via 10Q.

Check out the full post here

The Bay and Beyond

Friday, September 10th, 2010

Co-creator, Ben Greenman talks about 10Q.

Listen here

USA Today

Friday, September 10th, 2010

Rosh Hashanah, Eid al-Fitr marked by turmoil, questions, hope

One way Jews mark the 10 days between Rosh Hashanah and Yom Kippur, the Day of Atonement is with soul-searching. Jews traditionally ask themselves how they have lived in the year gone by and how they might do better in the one to come.

For the second year, Reboot, a Jewish group out to rev up culture, rituals and traditions for contemporary believers, has its 10Q project underway. 10Q takes Rosh Hashanah imperative of questioning oneself to the world with electronic billboards in Times Square and other places and a web site where people are invited to ask and offer answers that reflect on “values, hopes and visions.”

Read the complete article here

Times Square Jumbotron

Friday, September 10th, 2010

10Q Questions Appear on the Times Square Jumbotron in NYC

10Q Questions Appear on the Las Vegas Strip

Friday, September 10th, 2010

Tom Felton tweets about 10Q

Friday, September 10th, 2010

Tampa Bay Tribune

Wednesday, September 8th, 2010

“Harry Potter’s” Draco Malfoy is doing it. So is “Glee’s” Sue Sylvester.

The creators of the 10Q project are hoping tens of thousands of other followers will join actors Tom Felton and Jane Lynch in “digitally rebooting” the Jewish High Holy Days.

Tonight at sundown, the 10 Days of Awe begin with Rosh Hashana, also known as the Jewish new year, and wrap up Sept. 18 with Yom Kippur, the Day of Atonement.

Although it’s one of the most important Jewish religious observances, not all of the faithful participate in the spiritual custom of attending synagogue or gathering with friends.

That’s where the 10Q project comes in. A nonprofit, New York-based group created a website,, asking participants questions designed to make them think about things they celebrate, regret and hope to change.

More here – Tampa Bay Tribune